Martech is more than just a set of software solutions, but instead is a platform for the entire business to drive growth from as a collective whole
Missed our recent webinar with The Lacek Group? Watch the recording below!
Providers need to simplify the user experience, shifting their mindset and approach from patient portals to more robust patient engagement platforms.
10 tech experts from Forbes Technology Council share important aspects of good ergonomic design that tech developers sometimes overlook and why it’s so important to get these features right.
Terri Casterton discussed the latest Apple Watch features, the use of patient supplied data in healthcare and the use of technological innovations in healthcare.
16 members of Forbes Technology Council share industry functions that are being improved or taken over by artificial intelligence.
Peter Klayman provides his take on the personalization tactics that top national QSR brands are implementing and what these brands can do to drive greater retention
The Apple Watch is capable of scanning for heart conditions and calling for help after injuries. But Apple is working on a deeper set of features.
WWDC 2021 took place two months ago but many of us are still trying to absorb all the new technologies and improvements introduced this go around.
Rajesh Midha and Steve Soechtig explore the evolution of digital engagement and the inextricable link between a brand and an experience.
If you are considering building or rebuilding an employee-facing digital solution consider these tips.
What’s the difference between a product roadmap and a product strategy? We explore the distinction between the two.
The word has taken on a whole new meaning and carries greater value, especially for companies looking to become truly product led.
15 tech industry experts from Forbes Technology Council share must-have features of a successful, user-friendly mobile app.
Google held the first-ever 100% virtual I/O this year! Check out the announcements made during conference last week.
Many boards and executive teams had to confront a difficult reality: they had underinvested in digital and needed to accelerate capabilities ASAP.
Any significant investment in digital solutions considers cross-platform technologies at some point, we dive into different solutions.
Nine members share cost-effective ways businesses—particularly tech businesses—can leverage technology to reach potential new customers.
Rajesh Midha examines how healthcare providers can look towards digital experiences as a way to increase patient engagement.
Bottle Rocket, an Ogilvy Experience Company, today announced it has achieved Solution Certified Partner status in the Amplitude Partner Ecosystem Program.
SCL Health has launched a new streamlined experience that empowers its patients to take a more active role in their health.
With consumer behavior changing almost immeasurably over the past year, grocers must now think outside the box to keep and increase customer loyalty.
Join us and our friends at Amplitude on April 22 to hear how other leading restaurants are using personalization in their businesses.
Several brands have introduced App Clips as a way to provide a frictionless experience for travelers as well as increase customer engagement.
Quick Service Restaurants face an uncertain future. Here’s how they can win in a digital marketplace with customers staying at home.
Peter Klayman highlights three core practices that restaurants should consider for navigating the now, comeback, and future.
13 experts from Forbes Technology Council share their best tips for optimizing modern websites and designing them for the mobile era.
Implementing continuous iteration into your business will help you create products that people grow to love over time.
Cross-Channel Messages are the Attraction Forces That Influence Organic Product, Service Discovery & Repeat Customer Visits.
11 members of Forbes Technology Council offer their top predictions on the specific types of IT investments businesses will be making in 2021
10 members of Forbes Technology Council share the most compelling piece of EdTech they’ve seen recently and why they’re impressed by it.
12 members of Forbes Technology Council shared tips for companies that want to build trust with consumers when it comes to using their personal data.
How grocers cultivate customer loyalty with digital strategies will determine their market positioning in the unpredictable year ahead.
13 experts discuss some of the smart innovations and key features of home tech they expect to see become commonplace within the next decade.
15 tech experts look at the ways digital payment technology can be improved to cement its usage and improve the customer experience.
There’s an obvious need for clarity between the two roles: What are some of the key differences that are simple for all interested parties to understand?
Digital.com compiled a list of the best mobile application developers in the area based on many variables and evaluated 43 companies.
11 Forbes Technology Council members share the essential features your business website must include to keep up in the digital marketplace.
13 industry experts from Forbes Technology Council take a look at the significant impacts 5G may make for both businesses and consumers.
COVID-19 has been the catalyst for incredible grocery market growth and e-commerce adoption.
2020 has managed to teach us a few things and forever changed the way brands and consumers interact. Now it's our turn to share our learnings with you.
Tim Duncan discusses how marketers can use blockchain technology to build better relationships with their customers.