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Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.

10 Top Tips For Small Businesses Looking To Improve Their Mobile Apps

A well-designed mobile app can give a small business an edge in competing against larger companies in its industry.

Research Study: QSRs in the age of COVID-19

We continue our research on how customer preferences are changing over time and how people prefer to receive information about their favorite restaurants.

Bottle Rocket Launches Formal Product Growth Practice

Bottle Rocket continues to grow and evolve with the formal announcement of their product growth practice, aimed to better serve their clients digital needs.

Telehealth Expansion Across America

Newsradio 600 KOGO interviews Rajesh Midha, Chief Strategy & Operations Officer, about telehealth expansion across America in the age of COVID-19.

Research Study: What we are learning about how customers are ordering food right now

Bottle Rocket has been conducting customer sentiment research focused on how people are interacting with QSRs in the new environment of COVID-19.

In Sickness and in Telehealth

Rajesh Midha speaks to the American Marketing Assocaiation about telehealth in the age of COVID-19 and how marketers can respond to this change.

13 IT Restructuring Mistakes To Avoid

13 experts from Forbes Technology Council examine common mistakes IT leaders should avoid when restructuring their teams.

Measuring App Success: Engagement Versus Digital Wellness

How can companies succeed when people are trying to use devices less? Measuring the amount of time spent in your app is not the best measure sometimes.

12 Common Tech Investments That Won’t Be Worth It Long Term

12 professionals from the Forbes Technology Council examine some of the tech investments they think aren't worth the hassle.

Tips From an IT Professional on Your Home Setup

Here are a few recommendations on how to set up your home office while working from home for the foreseeable future from our resident tech expert.

Critical systems buckled under coronavirus traffic. Could it have been avoided?

Unemployment websites and other services are bending and breaking under traffic pressure. What could be done to fix them?

Our Must-Have Tech While Working From Home

We asked our Rocketeers what technology and other items they used in order to make their work from home setup as efficient as in the office.

We Support Local, Especially in Times of Crisis

We love the community we are a part of, so we are supporting our local small businsses during the pandemic of COVID-19. Here are some of our favorite tips.

Tips for Building Camaraderie While Working Remotely

We asked some of our Rocketeers how they are relying on technology to build camaraderie while working from home and these are some of our favorites

10 Apps We Can’t Live Without While Working From Home

Bottle Rocket employees highlight ten apps that we can't live without while working from home during the COVID-19 pandemic.

Making the World Better With Tech

Amy Czuchlewski, SVP of Technology at Bottle Rocket, talks to Venturi's Voice Podcast about making the world better with tech.

A Letter from our Founder & CEO on the Eve of our 12th Anniversary

On the eve of our 12th anniversary, Calvin Carter shares just a few beliefs that have shaped us, guided us and remind us daily of why we do what we do.

Watch Out For These 13 Cloud Computing Trends On The Horizon

Forbes Technology Council members share what they see on the horizon for cloud computing. See their top cloud trend predictions.

Technology and Software: Riding the Disruptive Wave of Gen Z

Business Chief sits down with Calvin Carter, CEO of Bottle Rocket to discuss how the technology and software industry is being disrupted by Generation Z.

3 Tips for All Business Leaders to Consider

3 suggestions that you can leverage within your business to stay competitive and win the hearts and pocketbooks of your customers.

Netflix’s next challenge – Retaining the Connected Customers

Calvin Carter, CEO of Bottle Rocket, discusses how having an online presence is no longer enough to retain Connected Customers'

Walmart Cautions on Slower Online Sales Growth as Digital Transformation Proves Challenging

Walmart Inc. is bracing itself for slower online sales growth for the year. Despite ongoing e-commerce challenges and its high-stakes rivalry with Amazon, some experts remain optimistic in Walmart and expect to see its digital initiatives pay off in the long run.

Elite Vacation Club Exclusive Resorts Launches Members-Only Mobile App

Club Members Have Access to Luxury Vacations--and the World--at Their Fingertips Exclusive Resorts, the World's Elite Private Vacation Club, has launched a Members-only mobile application, The Club, creating a new and easy way to connect with Exclusive Resorts' service teams, plan future vacations, and enter personal travel preferences so every trip can be uniquely tailored […]

1,000 Entrepreneurs: Calvin Carter on Building Apps for the World’s Biggest Companies

Calvin Carter has taken his company to the forefront of creating digital experiences. From its first customer, NPR, to the likes of Disney, American Express and Chick-fil-A, Bottle Rocket has created mobile and web applications for some of the most well-known companies in the world.

13 Costly Mistakes To Avoid When Developing Wearable Apps

To help businesses be aware of what theyÕre getting into, 13 members ofÊForbes Technology CouncilÊdiscuss how companies can avoid costly mistakes when designing and developing wearable tech.

Why shortcuts lead to failure: Lessons from app disaster in Iowa caucus

Quality control and standard software dev process could have prevented extended delays in reporting the results of the 2020 Iowa Caucus. Here are the lessons to take away from the mistakes the Iowa Democratic Party made and advice on how to avoid a similar disaster.

14 Ways Tech Team Leaders Can Help Their Staff Overcome Burnout

14 experts from Forbes Technology Council discuss the best strategies that tech team leaders can implement to help their members deal with burnout.

Meet the Future 50: North Texas Innovators and Disruptors You Need to Know

Amy Czuchlewski, SVP of Technology is named one of the The Future 50 by Dallas Innovates.

Driving Mobile Growth With Cross-Channel Messaging Campaigns

As the native mobile space matures, the biggest app-related issues that brands face are growth and monetization.ÊThe best experiences we see link creative, cross-channel campaigns to app features that make customers feel special and make their lives easier.

Calvin Carter Talks to Hispanic MPR Podcast About Fortune 500 Companies Going Bankrupt

Calvin Carter, CEO and Founder, talks to Elena del Valle from Hispanic Marketing and Public Relations Website and Podcast about Fortune 500 Companies Going Bankrupt.

5 Benefits of Quality Engineering for 2020 and Beyond

To ensure we are creating the best possible user experience for our clientÕs customers, both Quality Analysts and Quality Engineers are an important part of our teams. While there are many benefits gained with the addition of Quality Engineering, here are a few key benefits

Who’s Doing QSR Right?

See what USA Today has to say about SPG's new Apple Watch app functionality. Open doors and check into your hotel, all without ever speaking a word.

Six Things Enterprise Apps Should Do Like Consumer Apps

VR is not new - both in Sci-Fi and reality. So, why is VR suddenly a top tech topic? Will it still be in 2017? Through 2020? In short - Yes

Personalizing Experiences with Location Data

Push notifications aren't new, but because they are becoming a common practice, see how to use them to bring users closer rather than push them away.

The Digital Maturity of QSR Brands Revolves Around the Customer

More and more consumers are seeking choices in how and where they order and purchase food, making it essential for brands to offer a mobile experience that meets (and preferably exceeds) their expectations.

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