--- title: News & Views | Thought Leadership | Bottle Rocket | Connected Lifestyle description: Connected Lifestyle | Gain insights into the connected lifestyle, find out what's happening at Bottle Rocket and much more on our blog. --- [![bottlerocket](https://blog.bottlerocketstudios.com/hs-fs/hubfs/_Branding/logos/bottlerocket.png?width=145&height=22&name=bottlerocket.png "bottlerocket")](https://www.bottlerocketstudios.com/) - [Work](https://www.bottlerocketstudios.com/work) - [Practices](https://www.bottlerocketstudios.com/practices) - [Design](https://www.bottlerocketstudios.com/practices/design) - [Growth](https://www.bottlerocketstudios.com/practices/growth) - [Innovation](https://www.bottlerocketstudios.com/practices/innovation) - [Product](https://www.bottlerocketstudios.com/practices/product) - [Strategy](https://www.bottlerocketstudios.com/practices/strategy) - [Technology](https://www.bottlerocketstudios.com/practices/technology) - [Healthcare](https://www.bottlerocketstudios.com/practices/healthcare) - [Travel & Hospitality](https://www.bottlerocketstudios.com/practices/travel-hospitality) - [QSR & Restaurant](https://www.bottlerocketstudios.com/practices/qsr-restaurant) - [Cryptocurrency and Web 3.0](https://www.bottlerocketstudios.com/practices/cryptocurrency-web-3-0) - [About](https://www.bottlerocketstudios.com/about) - [News & Views](https://blog.bottlerocketstudios.com) - [Careers](https://www.bottlerocketstudios.com/careers) - [Contact](https://www.bottlerocketstudios.com/contact) - [Subscribe](https://share.hsforms.com/1KoyxYf7WTYqHyQiZfGbbQA48zy7?__hstc=259231125.ab0b95bd372707895eaba56d6bff4702.1582818544473.1658346414387.1658413786781.678&__hssc=259231125.2.1658413786781&__hsfp=2588850290) # events. ideas. points of view. Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now. [![Working Remotely? 14 Bad Tech-Related Habits You Need To Avoid](https://blog.bottlerocketstudios.com/hs-fs/hubfs/BR_Blog-20220315-forbes.jpg?width=300&name=BR_Blog-20220315-forbes.jpg)](https://blog.bottlerocketstudios.com/working-remotely-14-bad-tech-related-habits-you-need-to-avoid) ## [Working Remotely? 14 Bad Tech-Related Habits You Need To Avoid](https://blog.bottlerocketstudios.com/working-remotely-14-bad-tech-related-habits-you-need-to-avoid) Tech leaders work hard to instill good tech hygiene habits among their remote colleagues, but that’s only half the battle. [Mar 15, 2022 10:05:00 AM](https://blog.bottlerocketstudios.com/working-remotely-14-bad-tech-related-habits-you-need-to-avoid) [![Is Your Brand Ready for a Post-Digital World?](https://blog.bottlerocketstudios.com/hs-fs/hubfs/PostDigitalWorld.jpg?width=300&name=PostDigitalWorld.jpg)](https://blog.bottlerocketstudios.com/is-your-brand-ready-for-a-post-digital-world) ## [Is Your Brand Ready for a Post-Digital World?](https://blog.bottlerocketstudios.com/is-your-brand-ready-for-a-post-digital-world) With digital transformation now the norm for companies, and with many having accelerated their strategies due to COVID, what should brands do to stand out in an increasingly crowded digital world? [Oct 12, 2021 2:07:00 PM](https://blog.bottlerocketstudios.com/is-your-brand-ready-for-a-post-digital-world) [![eCommerce Next: Interview with Calvin Carter, Founder and CEO of Bottle Rocket](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/ECommerceNext-3.jpg?width=300&name=ECommerceNext-3.jpg)](https://blog.bottlerocketstudios.com/ecommerce-next-interview-with-calvin-carter-founder-and-ceo-of-bottle-rocket) ## [eCommerce Next: Interview with Calvin Carter, Founder and CEO of Bottle Rocket](https://blog.bottlerocketstudios.com/ecommerce-next-interview-with-calvin-carter-founder-and-ceo-of-bottle-rocket) Team eCommerce Next interviewed Mr. Calvin Carter, Founder, and CEO of Bottle Rocket to get more insights on app adoption. [Oct 4, 2020 10:29:00 AM](https://blog.bottlerocketstudios.com/ecommerce-next-interview-with-calvin-carter-founder-and-ceo-of-bottle-rocket) [![3 ways grocers can appeal to the ‘connected consumer’](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/BottleRocket_GrocersAppeal-3.jpg?width=300&name=BottleRocket_GrocersAppeal-3.jpg)](https://blog.bottlerocketstudios.com/3-ways-grocers-can-appeal-to-the-connected-consumer) ## [3 ways grocers can appeal to the ‘connected consumer’](https://blog.bottlerocketstudios.com/3-ways-grocers-can-appeal-to-the-connected-consumer) Digital-first customers are highly valuable for grocers, but reaching them requires the right communication strategy and a commitment to seamless ordering. [Sep 16, 2020 9:32:00 AM](https://blog.bottlerocketstudios.com/3-ways-grocers-can-appeal-to-the-connected-consumer) [![TechTitans Podcast: Interview with Calvin Carter](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/BottleRocket_TechTitans_Podcast-3.jpg?width=300&name=BottleRocket_TechTitans_Podcast-3.jpg)](https://blog.bottlerocketstudios.com/techtitans-podcast-interview-with-calvin-carter) ## [TechTitans Podcast: Interview with Calvin Carter](https://blog.bottlerocketstudios.com/techtitans-podcast-interview-with-calvin-carter) Calvin talks about allowing employees to work from wherever, on top of their self-managed vacation plan [Jun 15, 2020 11:27:00 AM](https://blog.bottlerocketstudios.com/techtitans-podcast-interview-with-calvin-carter) [![Confronting COVID-19 QA Series: Calvin Carter, Bottle Rocket](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/ConfrontingCOVID-3.jpg?width=300&name=ConfrontingCOVID-3.jpg)](https://blog.bottlerocketstudios.com/confronting-covid-19-qa-series-calvin-carter-bottle-rocket) ## [Confronting COVID-19 QA Series: Calvin Carter, Bottle Rocket](https://blog.bottlerocketstudios.com/confronting-covid-19-qa-series-calvin-carter-bottle-rocket) Calvin Carter provides insights on the company’s new “work from wherever” model, maintaining a collaborative spirit, and adapting to the future of work and business. [Jun 2, 2020 2:57:00 PM](https://blog.bottlerocketstudios.com/confronting-covid-19-qa-series-calvin-carter-bottle-rocket) [![Pattie Lovett-Reid: Realities retailers should prepare for in a post-COVID-19 world](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/BNNBloomberg_Retail-3.jpg?width=300&name=BNNBloomberg_Retail-3.jpg)](https://blog.bottlerocketstudios.com/pattie-lovett-reid-realities-retailers-should-prepare-for-in-a-post-covid-19-world) ## [Pattie Lovett-Reid: Realities retailers should prepare for in a post-COVID-19 world](https://blog.bottlerocketstudios.com/pattie-lovett-reid-realities-retailers-should-prepare-for-in-a-post-covid-19-world) Here are five signs the retail landscape is shifting and what retailers might want to consider amidst the COVID-19 pandemic. [May 13, 2020 1:48:03 PM](https://blog.bottlerocketstudios.com/pattie-lovett-reid-realities-retailers-should-prepare-for-in-a-post-covid-19-world) [![Three Priorities for Businesses Looking to Attract Connected Customers](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Connected-Customer-01-3.png?width=300&name=Connected-Customer-01-3.png)](https://blog.bottlerocketstudios.com/three-priorities-for-businesses-looking-to-attract-connected-customers) ## [Three Priorities for Businesses Looking to Attract Connected Customers](https://blog.bottlerocketstudios.com/three-priorities-for-businesses-looking-to-attract-connected-customers) Calvin Carter, CEO and Founder, speaks to Innovation & Tech Today about what companies can do to attract and retain Connected Customers. [Apr 30, 2020 10:48:00 AM](https://blog.bottlerocketstudios.com/three-priorities-for-businesses-looking-to-attract-connected-customers) [![COVID-19 highlights importance of connected experiences](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/COVID19_ConnectedCustomer-3.jpg?width=300&name=COVID19_ConnectedCustomer-3.jpg)](https://blog.bottlerocketstudios.com/covid-19-highlights-importance-of-connected-experiences) ## [COVID-19 highlights importance of connected experiences](https://blog.bottlerocketstudios.com/covid-19-highlights-importance-of-connected-experiences) Calvin Carter speaks to Retail Customer Experience about consumer shopping behavior and purchase decisions amidst COVID-19. [Apr 27, 2020 11:03:44 AM](https://blog.bottlerocketstudios.com/covid-19-highlights-importance-of-connected-experiences) [![Executive Perspectives: Calvin Carter](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/CalvinCarter_DCEO-3.jpg?width=300&name=CalvinCarter_DCEO-3.jpg)](https://blog.bottlerocketstudios.com/executive-perspectives-calvin-carter) ## [Executive Perspectives: Calvin Carter](https://blog.bottlerocketstudios.com/executive-perspectives-calvin-carter) The Bottle Rocket founder and CEO, Calvin Carter, shares strategies for continuing to innovate and solve challenges for clients while working from home. [Apr 21, 2020 2:02:00 PM](https://blog.bottlerocketstudios.com/executive-perspectives-calvin-carter) [![Technology and Software: Riding the Disruptive Wave of Gen Z](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/GenZ_TechandSoftware-3.jpg?width=300&name=GenZ_TechandSoftware-3.jpg)](https://blog.bottlerocketstudios.com/technology-and-software-riding-the-disruptive-wave-of-gen-z) ## [Technology and Software: Riding the Disruptive Wave of Gen Z](https://blog.bottlerocketstudios.com/technology-and-software-riding-the-disruptive-wave-of-gen-z) Business Chief sits down with Calvin Carter, CEO of Bottle Rocket to discuss how the technology and software industry is being disrupted by Generation Z. [Mar 4, 2020 9:36:00 AM](https://blog.bottlerocketstudios.com/technology-and-software-riding-the-disruptive-wave-of-gen-z) [![Netflix’s next challenge – Retaining the Connected Customers](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Netflix_ConnectedCustomer-3.jpg?width=300&name=Netflix_ConnectedCustomer-3.jpg)](https://blog.bottlerocketstudios.com/netflixs-next-challenge-retaining-the-connected-customers) ## [Netflix’s next challenge – Retaining the Connected Customers](https://blog.bottlerocketstudios.com/netflixs-next-challenge-retaining-the-connected-customers) Calvin Carter, CEO of Bottle Rocket, discusses how having an online presence is no longer enough to retain Connected Customers' [Feb 20, 2020 9:27:00 AM](https://blog.bottlerocketstudios.com/netflixs-next-challenge-retaining-the-connected-customers) [![Walmart Cautions on Slower Online Sales Growth as Digital Transformation Proves Challenging](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Walmart-Cautions-on-Slower-Online-Sales-Growth-as-Digital-Transformation-Proves-Challenging_-3.jpg?width=300&name=Walmart-Cautions-on-Slower-Online-Sales-Growth-as-Digital-Transformation-Proves-Challenging_-3.jpg)](https://blog.bottlerocketstudios.com/walmart-cautions-on-slower-online-sales-growth-as-digital-transformation-proves-challenging) ## [Walmart Cautions on Slower Online Sales Growth as Digital Transformation Proves Challenging](https://blog.bottlerocketstudios.com/walmart-cautions-on-slower-online-sales-growth-as-digital-transformation-proves-challenging) Walmart Inc. is bracing itself for slower online sales growth for the year. Despite ongoing e-commerce challenges and its high-stakes rivalry with Amazon, some experts remain optimistic in Walmart and expect to see its digital initiatives pay off in the long run. [Feb 18, 2020 2:27:00 PM](https://blog.bottlerocketstudios.com/walmart-cautions-on-slower-online-sales-growth-as-digital-transformation-proves-challenging) [![1,000 Entrepreneurs: Calvin Carter on Building Apps for the World’s Biggest Companies](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Calvin-Carter-CEO-Founder-Jun-16-2021-06-30-35-89-AM.jpg?width=300&name=Calvin-Carter-CEO-Founder-Jun-16-2021-06-30-35-89-AM.jpg)](https://blog.bottlerocketstudios.com/1000-entrepreneurs-calvin-carter-on-building-apps-for-the-worlds-biggest-companies) ## [1,000 Entrepreneurs: Calvin Carter on Building Apps for the World’s Biggest Companies](https://blog.bottlerocketstudios.com/1000-entrepreneurs-calvin-carter-on-building-apps-for-the-worlds-biggest-companies) Calvin Carter has taken his company to the forefront of creating digital experiences. From its first customer, NPR, to the likes of Disney, American Express and Chick-fil-A, Bottle Rocket has created mobile and web applications for some of the most well-known companies in the world. [Feb 10, 2020 2:25:00 PM](https://blog.bottlerocketstudios.com/1000-entrepreneurs-calvin-carter-on-building-apps-for-the-worlds-biggest-companies) [![Calvin Carter Talks to Hispanic MPR Podcast About Fortune 500 Companies Going Bankrupt](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Calvin-Carter-Talks-to-Hispanic-MPR-Podcast-About-Fortune-500-Companies-Going-Bankrupt-3.jpg?width=300&name=Calvin-Carter-Talks-to-Hispanic-MPR-Podcast-About-Fortune-500-Companies-Going-Bankrupt-3.jpg)](https://blog.bottlerocketstudios.com/calvin-carter-talks-to-hispanic-mpr-podcast-about-fortune-500-companies-going-bankrupt) ## [Calvin Carter Talks to Hispanic MPR Podcast About Fortune 500 Companies Going Bankrupt](https://blog.bottlerocketstudios.com/calvin-carter-talks-to-hispanic-mpr-podcast-about-fortune-500-companies-going-bankrupt) Calvin Carter, CEO and Founder, talks to Elena del Valle from Hispanic Marketing and Public Relations Website and Podcast about Fortune 500 Companies Going Bankrupt. [Jan 29, 2020 4:16:17 PM](https://blog.bottlerocketstudios.com/calvin-carter-talks-to-hispanic-mpr-podcast-about-fortune-500-companies-going-bankrupt) [![Ask The Expert: The Power of Great Experiences](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Artboard-6-2-3.png?width=300&name=Artboard-6-2-3.png)](https://blog.bottlerocketstudios.com/ask-the-expert-the-power-of-great-experiences) ## [Ask The Expert: The Power of Great Experiences](https://blog.bottlerocketstudios.com/ask-the-expert-the-power-of-great-experiences) At Bottle Rocket, we believe in the power of experiences and have the data to prove itÕs where companies should be focusing if they want to stay relevant to a new type of customer, we call the Connected Customer. [Jan 7, 2020 10:05:42 AM](https://blog.bottlerocketstudios.com/ask-the-expert-the-power-of-great-experiences) [![Meet the ‘Connected Customer’](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Artboard-5-3.png?width=300&name=Artboard-5-3.png)](https://blog.bottlerocketstudios.com/meet-the-connected-customer) ## [Meet the ‘Connected Customer’](https://blog.bottlerocketstudios.com/meet-the-connected-customer) Meet the ÒConnected CustomerÓ Ð the new disruptive force that can literally make or break your businesses, no matter what industry you are in. Who is this customer? Let me explain. [Jan 6, 2020 2:58:13 PM](https://blog.bottlerocketstudios.com/meet-the-connected-customer) [![Calvin Carter Speaks to Yahoo! Finance About the 2020 Retail Outlook](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Artboard-4-3.png?width=300&name=Artboard-4-3.png)](https://blog.bottlerocketstudios.com/calvin-carter-speaks-to-yahoo-finance-about-the-2020-retail-outlook) ## [Calvin Carter Speaks to Yahoo! Finance About the 2020 Retail Outlook](https://blog.bottlerocketstudios.com/calvin-carter-speaks-to-yahoo-finance-about-the-2020-retail-outlook) Our CEO,ÊCalvin Carter, joinsÊSeana SmithÊonÊYahoo! FinanceÊTheTickerÊto discuss the 2020 outlook for retail after a record number of stores shut their doors last year. [Jan 2, 2020 2:55:26 PM](https://blog.bottlerocketstudios.com/calvin-carter-speaks-to-yahoo-finance-about-the-2020-retail-outlook) [![The Quadruple Value of Connected Customers](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Artboard-9-3.png?width=300&name=Artboard-9-3.png)](https://blog.bottlerocketstudios.com/the-quadruple-value-of-connected-customers) ## [The Quadruple Value of Connected Customers](https://blog.bottlerocketstudios.com/the-quadruple-value-of-connected-customers) We live in a world where customer expectations are constantly changing. If you're looking to grow your business and stay relevant, hereÕs some news: you should be obsessed with connected customers. [Dec 4, 2019 3:23:34 PM](https://blog.bottlerocketstudios.com/the-quadruple-value-of-connected-customers) [![Why Amazon is your competition–no matter what business you are in](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/Calvin_AmazonCompetition_-3.jpg?width=300&name=Calvin_AmazonCompetition_-3.jpg)](https://blog.bottlerocketstudios.com/why-amazon-is-your-competition-no-matter-what-business-you-are-in) ## [Why Amazon is your competition–no matter what business you are in](https://blog.bottlerocketstudios.com/why-amazon-is-your-competition-no-matter-what-business-you-are-in) A local lifestyle show stopped by the Bottle Rocket office to learn everything about who we are and what we do. See a recap here. [Oct 10, 2019 2:09:47 PM](https://blog.bottlerocketstudios.com/why-amazon-is-your-competition-no-matter-what-business-you-are-in) [![Creating Preeminent Experiences for the Connected Lifestyle](https://blog.bottlerocketstudios.com/hs-fs/hubfs/Imported_Blog_Media/The-Connected-Lifestyle-Jun-16-2021-06-28-03-83-AM.jpg?width=300&name=The-Connected-Lifestyle-Jun-16-2021-06-28-03-83-AM.jpg)](https://blog.bottlerocketstudios.com/creating-preeminent-experiences-connected-lifestyle) ## [Creating Preeminent Experiences for the Connected Lifestyle](https://blog.bottlerocketstudios.com/creating-preeminent-experiences-connected-lifestyle) Digitally enabled experiences have created new norms across all industries. Calvin Carter talks about how to let your company stand out among the noise. See what he says here. 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