Our teams at Bottle Rocket are starting to think about consumer behavior as“re-normalized” rather than “reactive.” Through the survey results, we have also been able to infer what the restaurant industry is doing well, and not so well, in response to changing consumer behavior. By taking a longitudinal look at our research and providing a […]
Digital experience consultancy, Bottle Rocket, has released a Quick Service Restaurant (QSR) research study following the outbreak of COVID-19. This reveals that despite a shift towards home meal preparation, over a third of customers will rely heavily on QSRs in the coming weeks. Leveraging testing platform Alpha, Bottle Rocket asked 500+ customers questions across 50 states, […]
Dallas Innovates features Bottle Rocket's Research Study highlighting how QSR resturants are changing amidst the COVID-19 pandemic.
We continue our research on how customer preferences are changing over time and how people prefer to receive information about their favorite restaurants.
3 suggestions that you can leverage within your business to stay competitive and win the hearts and pocketbooks of your customers.
Discover the latest from our recent mini-hackathon about in-app purchases.