At one time, mobile video was all about the Second Screen. Now, its about reaching all screens. If your content is not available on every device - mobile, OTT, or otherwise - you're not maximizing your reach. However, maximizing your reach can minimize your returns - but not always. So how do you know when you should reach all or most screens? How do you get the most out of your content? How do you ensure you've made a good investment? The answers vary from company to company. Download the white paper or watch the webinar to find the right approach for your business.
We've partnered with nScreen Media to provide you with a complimentary white paper that discusses:
- The importance and benefits of reaching all screens
- Approaches for reaching all screens
- Knowing your audience and how to effectively (and efficiently) serve them content
- Prioritization of platforms and features
For more information about how to solve the video service conundrum, watch the webinar below.