Bottle Rocket, a leading experience consultancy, announced today the addition of three new senior leadership roles that position the company for continued growth and expansion.
With an added focus on this core capability, Bottle Rocket has been able to add even greater value to businesses through iterative product development.
Experience consultancies have been helping all these industries develop the very same experiences we are now being measured against.
The award celebrates the region's top tech leaders from the diverse industries supporting our vibrant North Texas business community.
Rajesh Midha spoke with the Data Unlocked Podcast hosted by Simon Data, and shared his insights on how companies can effectively use data to drive business outcomes.
A digital experience may be the only direct contact a customer has with a particular brand.
Offering contextual, personalized and frictionless digital experiences for your customers is a sure way to unlock brand loyalty for the long term.
When working on keeping every employee informed and awareof the intricate details of digital experiences, remember that every employee is different.
First and foremost you want to offer your clients an experience coupled with outstanding service.
Many are embracing hybrid models that let employees spend some days working remotely — a recognition that such flexibility has become a must-have for many.
It is important to show employees that they are valued, and therefore increased compensation for staff must be a top priority.
The connectivity provided by IoT devices allows us to live and work more easily and safely than ever before.
Tech leaders work hard to instill good tech hygiene habits among their remote colleagues, but that’s only half the battle.
In today’s world, these devices can be used to communicate, create, entertain, and procure just about anything.
Sixty-five companies have signed an open letter calling on Texas Gov. Greg Abbott to abandon efforts to target transgender children and their parents.
From blockchain to self-driving cars, certain high-profile tech developments may have a steep hill to climb before business and consumer marketplaces fully embrace them.
There is plenty of potential for metaverses to transform customers‘ interactions with brands, but the industry is still in its early days.
As the pandemic starts to ease, companies want people to come back to the workplace again.
Shortly after Greg Abbott signed an order attempting to criminalize parents for helping their transgender child access healthcare, a group of Rocketeers met and drafted a trans awareness and support resources.
While it’s essential for SaaS providers to develop a product that’s both unique and in-demand, that in itself isn’t enough to create a loyal customer base.
Digital transformation within healthcare has been catalyzed by the pandemic.
What does the metaverse actually mean for your business? Al Nolan sets the record straight
As a Product Manager, working with marketing and advertising teams can be unfamiliar, this guide will help you gain a little more clarity
It is well understood that being a first-mover in a high growth channel can generate new customers in a much easier and cheaper manner than a mature and competitive one.
Today brands must accept the hyper-competitive nature of our current environment and leverage word of mouth as one piece of a much larger and more complex digital strategy.
The pandemic has created many short-term shifts in consumer behaviors, but the trend of customers seeking digital alternatives to physical experiences is certainly here to stay…
A successful digital front door strategy provides a massive opportunity for healthcare organizations to acquire and retain customers while enhancing care and growing revenue.
An intelligent HCD (human-centered design) strategy should be iterative, and focused on a quantifiable, customer-focused end result.
Understanding the current and potential capabilities of your organization’s APIs is an important way to ensure your brand is able to stay up-to-date
By experience experts for experience experts, EXP. is a magazine for anyone that believes in the power of experience and thrives off innovation.
From Apple Watch health capabilities to software employed by doctors in hospitals, digital health encompasses a vast range of platforms, devices and systems.
Forward thinking companies will need to ensure that digital and physical experience are fully aligned to drive growth.
Danny Baggett discusses how we learned that API design can have a profound impact on user interfaces and, thus, user experiences.
COVID-19 revealed a complicated flaw in the industry: a maze of digital obstacles preventing a seamless online patient experience.
It is important for brands to incorporate precise and personalized marketing tactics into their broader omnichannel strategy to improve overall customer experience.
13 tech experts from Forbes Technology Council share effective factors that can help you secure your remote work environment.